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Trend Micro appoints Priscilla van de Pol as Sales Director Netherlands
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Tue, 06 January 2026, 11:30
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Trend Micro welcomes Priscilla van de Pol as Sales Director Netherlands to accelerate growth and innovation.

With over 25 years of experience in the technology sector, including at Microsoft, NetApp, Huawei, and KPN, Priscilla brings a wealth of strategic knowledge, commercial acumen, and leadership. Her proven track record in building and guiding successful sales teams aligns perfectly with Trend Micro's ambitions to further strengthen its position in the Netherlands.

Also read: Dutch SMEs lead in AI adoption in Europe – but rapid growth increases the risk of uncontrolled use

'We are excited to welcome Priscilla to our team,' says Frank Schwittay, Senior Vice President Europe and Japan. 'Her vision, energy, and deep market knowledge will play a key role in our growth ambitions within the Netherlands.'

As Sales Director Netherlands, Priscilla will be responsible for driving the local sales strategy, achieving growth objectives, and strengthening customer relationships, in close collaboration with channel partners. Her leadership will contribute to accelerating the adoption of Trend Micro's innovative cybersecurity platform, which centralizes the management of cyber risks and security operations while providing layered protection in on-premises, hybrid, and multicloud environments.

Also read: Fujitsu: In 2026 we will integrate systems that think, learn, and lead

About Trend Micro

Trend Micro, a global leader in cybersecurity, helps make the world safer for the exchange of digital information between people, governments, and businesses. Trend leverages security expertise and AI to protect more than 500,000 businesses and millions of individuals in clouds, networks, endpoints, and devices worldwide. The core is formed by Trend Vision One™, the only AI-driven cybersecurity platform that centralizes the management of cyber risks and security operations while providing layered protection in on-premises, hybrid, and multicloud environments. With Trend's unparalleled threat intelligence, businesses can proactively defend against hundreds of millions of threats, every single day. Proactive security starts here. TrendMicro.com

Also read: Tech trends in 2026: digital trust, quantum computing, and agentic AI

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