Van Zalen has over 28 years of experience in various IT companies, including SAP. In his previous role at SAP partner Dimensys, he was responsible for sales, marketing, and the implementation of SAP solutions in the mid-market segment. As a result, he brings extensive experience with the SAP portfolio. With his years of experience in building strong teams and long-term customer relationships, he focuses at Aiden on strengthening collaboration with existing customers and further growing the customer portfolio.
Theo van Zalen on his choice for Aiden: "Many organizations are transitioning to SAP S4/HANA and want to optimally and future-proof their landscape. Aiden has high-quality services, expertise, and solutions with which we can help them with this challenge. Furthermore, the human aspect is paramount at Aiden, and the focus is on advancing both customers and employees. This perfectly aligns with what drives me personally, and I look forward to getting started at Aiden."
"With Theo, we bring in an experienced and passionate leader who cares not only about commercial results but also about the people, both internally and with the customer," says Peter-Robin Mijderwijk, CEO of Aiden. "The collaboration with Theo is a logical consequence of our philosophy, where we grow with our customers through a personal and human approach. I look forward to further investing together with him in our existing and new relationships and helping organizations move forward with suitable solutions that enable them to succeed in this dynamic market."